Ten Sports sells terrestrial rights to Bangladesh TV

Taj Television Ltd, which runs Ten Sports, has sold the exclusive terrestrial rights of the Bangladesh tour of Sri Lanka to terrestrial broadcaster Bangladesh Television.


The deal was concluded in conjunction with Ardent Marketing Ltd. and will provide viewers throughout Bangladesh the opportunity to enjoy live coverage of the ODI matches between Sri Lanka and Bangladesh.

Taj TV has concluded deals worldwide, providing its cricket coverage to its international broadcast partners which include Zee in Europe, DirecTV in North America and Astro in Malaysia.



With these syndication arrangements in place, in addition to Ten Sports coverage, the Bangladesh tour of Sri Lanka is expected to be seen in over 70 million homes globally. Launched in April 2002, Taj TV’s Ten Sports is broadcast from Sharjah, the West Indies, Pakistan, Sri Lanka and Morocco throughout the Indian sub-continent and Asia, as well as in the United States (Cricket Plus), Europe, the Middle East and North Africa.

Ten Sports also owns the exclusive rights for WWE, the UEFA Champions League, the U.S. Open tennis and World Cup hockey.




Source-indiantelevision.com