Disney's 'Masti Ki Paathshala' to cover 25 cities across India

Disney Channel's in-school interaction programme Masti Ki Pathshala will reach out to children in 25 cities across the country.

The programme which started in mid-June, targets kids aged between 6-14 years in 190 schools in Mumbai and concludes in September 2007.





Walt Disney television International India director marketing and communications Tushar Shah said, "Masti Ki Pathshala is a unique platform that encourages kids to express themselves while interacting with their favourite stories and endearing characters. This year, we are going to tier two markets as well to say a big ‘thank you’ to kids there who have embraced our channel in a special way."

Masti ki pathshala involves kids in interactive classroom and school auditorium sessions filled with fun activities and games. The channel's programmes such as Agadam Bagdam Tigdam, Dhoom Machaao Dhoom, Hannah Montana and Art Attack are showcased during these sessions.

Shows-centric quizzes, games and on-the-spot contests will also be part of the interaction that will give away prizes in the form of waist pouches, pencil box kit and stationery kit and every kid is gifted an exclusive Disney Channel school kit containing book-labels, rulers and a contest leaflet. One grand prize winner from every school will win a Disney channel video game.

1 Comment:

Anonymous said...

This seems really awesome for the kids...

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